Gloucester’s New Cruise Ship Gets a New Website
In case you haven’t noticed, Gloucester now has its very own resident cruise ship, The Beauport Princess. And what a beauty it is! If you haven’t yet been aboard, this would be a good week to check it out because they’re offering “special introductory pricing.” And on Friday, June 13, we’re producing a concert cruise featuring The Toasters (on their 2014 world tour) with a special reunion of Mile 21. Tickets include the concert, Gloucester Harbor cruise and a party buffet featuring Seaport Grille’s world famous lobster rolls! Get tickets here.
This week we launched a new website for Beauport Princess (see here). And we built it using a “responsive design” (just like we did for The Cave – see our post about that here), which means it optimizes the viewing experience for what ever device you’re using: computer, tablet or phone. For example, here’s what it looks like on a computer:
Here’s what it looks like on a smart-phone. Notice the menu is optional. It will automatically drop down when you tap on the menu icon (at the right of the bar with the word HOME in it).
Many other things have changed as well. And if you turn your phone sideways it will change again — automatically.
If you tap the phone number at the top-right, your phone will automatically initiate a call to book a cruise.
This new website also works beautifully on an iPad and any tablet.
And best of all, the new website uses the same exact HTML code and content (photos, writing, graphics, cruise list, etc.) to display on the phone, tablet and computer. (You can read a more detailed explanation of why you should build your next website using this type of responsive design here.)
Check out the new Beauport Princess website on all of your devices and see how it looks.
But don’t let that be a substitute for getting aboard. How many people can say they live in a town with a cruise ship they can go on for an evening any time they like!