I’m putting out this Lobster Roll PSA at the beginning of this lobster season to save chefs from making the horrible dastardly crimes against lobsterdom that so many make each year when they try to go all fancy with their lobster rolls.
One of our lobstermen, Dave Jewell’s boat was originally christened as the KISS. Chuck Kersey built it and explained the meaning behind the name-
KISS- Keep. It. Simple. Stupid.
What I will suggest to you is to take the name of the lobster boat which Chuck Kersey christened and apply it to your lobster rolls.
You don’t want to end up in the list of lobster roll debacles like the ones we’ve chronicled through the years here on GMG-