5 Questions With @Joey_C’s Favorite Twitter Peeps- @JMcElhenny

5 Questions With John McElhenny- https://twitter.com/JMcElhenny

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What are your duties at your job and do you use twitter as a tool for your job?

I work at InkHouse, a public relations and social content agency. My job is to help companies tell their stories and connect with consumers and other businesses. Twitter’s a big part of my job. We help companies use Twitter to tell their stories and build their audiences. But I’ve also used Twitter to identify and bring in new clients, start up conversations with reporters and interest them in writing about my clients, recruit promising candidates to work at my company, and keep on top of what’s happening in PR and journalism. I also have Twitter to thank for my job since it’s where I started up a conversation with the co-founder of InkHouse, who eventually hired me. So Twitter’s been an extremely valuable tool for me, kind of like Paul Morrison and his Korkers.

Why do you think you are follow worthy on Twitter?

I try and tweet about things that other people will find useful, interesting or funny. I tweet a lot about public relations, journalism and Gloucester, since I’m a PR guy and former news reporter who lives in Gloucester. So I guess people interested in those areas might find more of interest in what I post. But in reality, I’m pretty sure most people who follow me are just hoping I’ll retweet some of the funny tweets from @Joey_C and @SteveDuJour. Those are the real Twitter rainmakers.

What types of tweets or twitter user drive you up a wall?

- “Good morning, Twitterverse!”

- Twitter users who don’t use their photo. I think the value of Twitter is in making connections with people. For me, it’s difficult to connect with somebody whose Twitter icon is a cartoon pirate or their cat.

- Too many hashtags and @ signs. It makes a tweet difficult to read.

- Constant one-way tweets about you or your company that don’t engage others. People will tune those out really fast.

Who are some of your favorite twitter users?

- @PeteAbe is the Red Sox beat reporter for the Globe. He’s smart and funny and I’m a big Sox fan.

- @ScottMonty is the Ford Motor Company’s social media guru. He’s the model for how a big company can use Twitter really well – down-to-earth, authentic and informative.

- @NotBillWalton is a funny parody account that’s mostly about basketball, my favorite sport. Most of my Twitter feed is serious stuff about PR, journalism and current events so it’s nice to sprinkle some humor in.

- @Joey_C is one of the best that I’ve seen anywhere at engaging with others on Twitter. Also if I give him a shout-out he’s more likely to run this on his blog.

Do you have a website you would like to promote?

That’d be www.InkHouse.com, the PR and social content agency where I work.

Also www.nextstepnet.org, the website for Next Step, the nonprofit where my wife works. They do great work helping teens with cancer, HIV and other serious illnesses. 

Thanks for asking me to chime in, Joey. This was fun.


John Just took a new job as Vice President at Inkhouse where they are really lucky to have him.

Look at what Tina cassidy had to say about him-

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Today, InkHouse is thrilled to welcome John McElhenny as a vice president. I came to know and respect John many years ago when we covered politics together. He was at the Associated Press at the time. Not only did he always ask sharp questions but he always made his fellow reporters – and sometimes elected officials — crack up from the dry application of his wit.

While InkHouse does not have a “sense of humor test” akin to Google’s famous hiring process, we do screen for likability, brains, innate curiosity and the ability to write well while applying AP style. (A recent piece that he ghost-wrote for a client in a major outlet included references to Magnum, P.I.; Ron Burgundy and Smokey & The Bandit in the same breath.)

John checks all of those boxes, and a few more. In addition to his years of writing for the AP and the Boston Globe, he has worked for Schwartz Communications and Matter Communications, so he brings to InkHouse a deep understanding of both journalism and PR as they relate to technology, the start-up world, and client and media relations. John also has won awards as a journalist and as a PR professional.

And, well, we think he’s a winner, too! In short, he’s a great fit for a place where personalities and intelligence run deep.

Read more from Tina Cassidy

About Joey C

The creator of goodmorninggloucester.org Lover of all things Gloucester and Cape Ann. GMG where we bring you the very best our town has to offer because we love to share all the great news and believe that by promoting others in our community everyone wins.
This entry was posted in Chickity check it!, Good eggs and tagged , , , , . Bookmark the permalink.

10 Responses to 5 Questions With @Joey_C’s Favorite Twitter Peeps- @JMcElhenny

  1. I am glad you said not using a real photo as avatar drives you up a wall. Me too! I can be at a meeting where there are several of us tweeting the talks but can I find these people at he bar later when they use dog photos on their account? Same with LinkedIn. The little blue generic avatar just screams “I don’t care”. For science stuff both Twitter and Linked in have been lifesavers. Through LinkedIn a colleague from a decade before contacted me and loaned me a very expensive instrument for two years. A career changer.

    • John McElhenny says:

      Great examples, Paul. I think that’s the essence of using social media well — it’s all about connecting with other people, whether it’s with a former colleague or a fellow talk attendee. Good stuff. Thanks.

  2. Greg says:

    Congrats on the new job, John.

  3. Kim Smith says:

    Best wishes with your new job John. I love reading your tweets–always informative, witty, or humorous–and oftentimes all three!

  4. Heidi W. says:

    I’ve had the pleasure of serving on the Open Space & Recreation Committee with John for the past year. He’s a class act, and this article provides further evidence! (And some might think he’s only about the skinny jeans!)

  5. Congratulations John!

  6. John McElhenny says:

    Thanks for the nice comments and kind words, Greg, Kim, Heidi and Bill. This “5 Questions” series by Joey C. is a great idea, as usual.

  7. julia long says:

    Hey John, Congrats on your new job! I hope you like the pretty design near my name.

    • John McElhenny says:

      Excellent comeback, Julia. Yes, love the pretty design near your name. It’s only the generic icons on Twitter I don’t like. The pretty designs on GMG are awesome, a nice change from goofy photos like mine. :-)

  8. Anonymous says:

    John’s the Bomb…..

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