The Genius Who Redesigned Gum Packaging Should Be Publicly Flogged

I took this cell phone pic this morning as I was getting ready for work.  That pack of gum was not propped to look like the mess it is.  That’s the way it came out of my pants last night when I put the stuff in my pockets onto my bathroom vanity at the end of the day.

Can someone please explain to me what kind of mental giant came up with this design?

I think we should find out what school this person went to and publicly humiliate that institution of higher learning.

It is inevitable that the packets of gum flail about in your pockets and never stay put.  It’s a mess.  Bring me back those old school Wrigley’s packets with the Doublemint or Juicyfruit FTW!

This shit is just not acceptable.

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About Joey C

The creator of goodmorninggloucester.org Lover of all things Gloucester and Cape Ann. GMG where we bring you the very best our town has to offer because we love to share all the great news and believe that by promoting others in our community everyone wins.
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15 Responses to The Genius Who Redesigned Gum Packaging Should Be Publicly Flogged

  1. Anonymous says:

    you should see what it does to the inside of a purse after a few hot summer days.

  2. Linda Colman says:

    What, were you doing cartwheels all day? This is hilarious!

  3. Doug Brendel says:

    They are trying to get you not to chew gum so you don’t get TMJ

  4. kbg says:

    Gloucester DollarTree store has 4-packs of gum in the original packaging for (what else?) $1.00

  5. I agree about the a hot day in my purse especially around the loose change

  6. Vicki says:

    I definately agree with you! I’m sure it was redesigned to fit the SMALLER pieces of gum. They never stay wrapper either. Try finding that mess in the bottom on your purse, all pieces stuck to your hairbrush. YUK!

  7. Meg Lee says:

    Usually, if it’s not broke some genius usually thinks it has to get fixed.
    They’ve also messed with gum ingredients by adding sugar alcohols to them. Bad for people like me who have IBS.

  8. gregbover says:

    As the parent of a kid with an Industrial Design degree from the Rhode Island School of Design I know that it may not be the designer who deserves the flogging. The design may have been good, but if the manufacturer tries to eke out a few more cents by skimping on the glue that holds everything together the result is the frustrating mess you experienced.

  9. John McElhenny says:

    The pieces of gum flop around in your pockets like that because you’re wearing baggy pants like MC Hammer and Sinbad circa 1986. What’s next, a huge clock around your neck, Flava Flav? A white sport coat over an aqua T, Sonny Crockett?

    Gum needs structure and discipline to stay organized and in their packet. Two words: Skinny. Jeans. There’s your answer.

  10. MMmmm, John, doesn’t this kind of gum pack make an obscene bulge in non-Joey jeans??

  11. John McElhenny says:

    Andrea, It must bulge if you’re lugging around 19 sticks of gum per day like Joey C. He might want to consider a man purse for all those fresh-breath accessories, what with the gum, the Arm & Hammer whitening toothpaste, and the hydrogen peroxide that he’s constantly carrying (see here http://bit.ly/RVUJov ).

  12. Bill says:

    I used to chew a pack a day of sugarless gum. Until I found out how toxic it is. I really loved gum.

  13. I love gum but not melted in my car or pocketbook..

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